Greeneration: A 3D Infomercial Clip promoting Greener Environment

This project aims to create a 3D infomercial clip that promotes a greener environment. Aside from its ability to entertain, this animation clip was proposed to give respect to our environment and invite viewers for proper disposing and recycling. Humans became abusive because of advance technology, not thinking of what would happen to the future of the planet they live in. They only think about the progress of the economy but not for mother earth. This animation clip would help inspire the viewers and enthusiasts to give concern for the gifts of nature. This also gives the idea for persons who don’t have any single concern to our environment and animals. Though other people do not contribute on destroying nature, they do not exert efforts on promoting how to be responsible on their garbage. 3D animation is applying dreams to reality on the wide screens, making realistic animation and inspiring other people to go out the barriers of their imaginations. The story is about a boy who loves to draw and eventually throws a piece of a crumpled paper on the river beside their house. His mother saw what he did, and she narrates to her son where paper come from and the negative effects it would bring if he won’t do recycling. It ends up with the boy inspired and changed his attitude for better waste disposal. The proponents followed the storyboard in order to create the movie clip. The researchers used different characteristics and sub?characteristics to evaluate Infomercial Clip. The first three characteristics are Technicality, Reliability and understandably. After the development, the movie clip underwent evaluation using questionnaires. Based on the evaluation results, the movie clip is found to be acceptable as a 3D Infomercial Clip promoting Greener Environment. Greeneration: A 3D Infomercial Clip promoting Greener Environment got “Very Good” overall rating from the respondents.