Impact of Travel Vlogs Towards the Motivation to Travel of Selected Millennial Travelers in Quezon Province

Millennials are the most common travelers nowadays, and social media travel vlogs inspire the majority of this generation to travel. As a result, the researchers conducted a descriptive quantitative study and distributed the survey-type questionnaires to 120 respondents via Google Forms on an online platform. The respondents believed that travel vlogs are more intriguing and motivating if they are shared on verified social media accounts of celebrities and well-known travel vloggers. It allows them to disconnect from their daily routines and de-stress. The researchers suggest that original content that focuses on valuable, relevant, and convincing information should be included in travel vlogs, and the creator should demonstrate good communication and narrative skills. The researchers anticipate that the outcome was a set of Promotional Strategies that served as a guide to encourage people to travel, especially the younger generation. Tourist motivation was predicted to rise as a result of new information and destinations presented to them, with a concentration on the province of Quezon.