Going Green: The Adaptation of Eco-Friendly Products in the CIHTM Department of Manuel S. Enverga University Foundation as its Post-Pandemic CES Program
Area of Research
Abstract
The study aimed to determine the perceptions of the College of International
Hospitality and Tourism Management (CIHTM) students in the adaptation of ecofriendly products in the CIHTM department of Manuel S. Enverga University
Foundation (MSEUF) as its post-pandemic Community Extension Service (CES)
program. Eco-friendly products generate low environmental degradation and bring
significant environmental benefit as it lessens the waste. Excessive plastic wastes
deteriorate the environment and in return, many have become more conscious of
their actions and are continuously looking for ways to reduce the plastic consumption.
The researchers used a quantitative method of research that summarized all the data
through statistical methods such as Frequency, Percentage, Weighted Mean, and
Analysis of Variance. This study utilized stratified random sampling. The respondents
of this study are 168 students from the CIHTM department. An online survey through
Google Form was distributed to the selected students of the CIHTM department. The
majority of the respondents are in the program Bachelor of Science in Tourism
Management and in the third-year level. The respondents’ overall perception towards
the adaptation program is positive as they strongly agreed that the use of eco-friendly
products within the department will be beneficial to the university. The perceptions, in
terms of the following factors namely social influence, habit formation, and individual
self are described as agree. Consequently, feelings and tangibility are both described
as strongly agree. This shows that the CIHTM students’ perception of eco-friendly
products are highly influenced by the factors stated above, in which, feelings are
perceived to be what influences them the most. The challenges perceived by the
respondents got an overall rating of moderately agree. This emphasizes that the
respondents perceived various challenges that may affect the adaptation of ecofriendly products. Additionally, the extent of willingness of the CIHTM students got an
overall weighted mean of strongly agree. The researchers concluded that the CIHTM
students are willing to adapt the use of eco-friendly products in the CIHTM
department. The results showed that there is no significant difference in the
perceptions of the respondents on the adaptation of eco-friendly products in the
CIHTM Department of MSEUF. With this, an action plan for the adaptation of ecofriendly products as a post-pandemic CES program was proposed that will serve as a
guide for the activities to be done for community extension service.
Keywords
CES Program
Eco-Friendly Products
Green Tourism
Green University
Sustainability
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APPLIED TECHNOLOGY, SCIENCE , INDUSTRYBUSINESS, ECONOMICS AND INDUSTRY 4.0 RESEARCHBUSINESS, INDUSTRY, LIVELIHOOD and FOOD SECURITYCOMMUNITY DEVELOPMENT and SOCIAL SUSTAINABILITYEDUCATION 4.0 AND WORKFORCE 4.0 RESEARCHEDUCATION and EDUCATION MANAGEMENTENVIRONMENTAL CONSERVATION, PROTECTION and DEVELOPMENTENVIRONMENTAL PROTECTION, DEVELOPMENT, AND CONSERVATION RESEARCHHEALTH and WELLNESS PROGRAM DEVELOPMENTHEALTH RESEARCH, DEVELOPMENT, INNOVATION AND EXTENSIONHUMANITIES, ARTS, CULTURE and TOURISMLEGAL, LAW ENFORCEMENT AND CRIMINOLOGY RESEARCHPOLITICS, SOCIETY, AND CULTURE RESEARCHTECHNOLOGY, ENGINEERING, AND INDUSTRY 4.0 RESEARCH