Bachelor of Science in
Tourism Management
The Bachelor of Science in Tourism Management program is designed to prepare students for careers in the dynamic and growing field of tourism and hospitality. The program aims to provide students with a strong foundation in business, management, and specialized knowledge in tourism, enabling them to contribute effectively to the global tourism industry.
Program Educational Objectives
Graduates of BSTM program shall:
| OBJECTIVES | GRADUATE ATTRIBUTES |
|---|---|
| 1 Secure Gainful Employment in the Tourism Industry; | Competent and equipped with research-based knowledge |
| 2 Showcase Professionalism and Innovation in Tourism Solutions; | Ethical, critical thinker, and problem solver |
| 3 Cultivate a Lifelong Learning Mindset for Tourism Advancements; and | Life-long learner |
| 4 Demonstrate Leadership, Teamwork, and Commitment in Tourism Organizations; | Collaborative and with leadership skills |
- Program Outcomes
- Graduates shall practice as successful hospitality management practitioners for the advancement of society;
- Graduates shall promote professionalism in the practice of tourism and hospitality management; and
- Graduates shall become successful professionals serving local and international communities.
- Curriculum
1st Year • 1st Semester
Course Name Units English Enhancement Course 3 The University and 2 Macro Perspective to Tourism and Hospitality 3 Risk Management as Applied to Safety Security and Sanitation 3 Operation Management in Tourism and Hospitality 3 Mathematics in the Modern World 3 Naval Res Officer Trng Course 1 3 National Service Training Program 1 3 Physical Activities Toward Health and Fitness 1 2 Understanding the Self 3 1st Year • 2nd Semester
Course Name Units Purposive Communication 3 The Family 2 Micro Perspective of Tourism and Hospitality 3 Tourism and Hospitality Marketing 3 Ethics 3 Sustainable Toursim 3 Naval Res Officer Trng Course 2 3 National Service Training Program 2 3 Physical Activities Toward Health and Fitness 2 2 Science, Technology and Society 3 2nd Year • 1st Semester
Course Name Units Entrepreneurship in Tourism and Hospitality 3 Phil. Culture and Toursim Geography 3 Transportation Management 3 Heritage Tourism 3 Tour Guiding 3 Physical Activities Toward Health and Fitness 3 1 Readings in Philippine History 3 2nd Year • 2nd Semester
Course Name Units Academic Writing 3 Multicultural Diversity in Workplace for the Tourism Prof 3 Art Appreciation 3 Tour and Travel Management 3 Cruise Tourism 3 Applied Business Tools and Technologies in Tourism 3 Physical Activities Toward Health and Fitness 4 2 2nd Year • Summer
Course Name Units Practicum 1 3 3rd Year • 1st Semester
Course Name Units Panitikang Filipino 3 Foreign Language 1 3 Tourism Policy Planning and Development 3 Research in Tourism 1 3 Global Culture and Tourism Geography 3 Specialized Food and Beverage Service Operational 3 The Contemporary World 3 3rd Year • 2nd Semester
Course Name Units Retorika 3 Foreign Language 2 3 Legal Aspects in Tourism and Hospitality 3 Quality Service Management Tourism and Hospitality 3 Professional Development and Apllied Ethics 3 Research in Tourism 2 3 Accomodation Operation and Management 3 4th Year • 1st Semester
Course Name Units English for Occupational Purposes 3 Strategic Management and TQM 3 Introduction to MICE 3 Ecotourism Management 3 Great Books 3 Rizal's Life, Works and Writings 3 4th Year • 2nd Semester
Course Name Units Practicum 2 3 infoDisclaimerThe curriculum is subject to modification without prior notice. For precise and current listings, kindly coordinate with our registrar department.
- Estimated Fees
Particular Amount Estimated Total Fees per semester (including tuition and other fees) ₱30,561.00 infoDisclaimerThe particulars and corresponding amounts are subject to modification without prior notice. For precise and current listings, kindly coordinate with our treasury and assessment department.
- Career Opportunities
Entry Level:
- Tour Coordinator: Assist in planning and organizing travel itineraries for groups. Coordinate transportation, accommodations, and activities.
- Customer Service Representative (Tourism): Provide assistance and information to tourists. Handle inquiries, bookings, and resolve issues.
- Travel Consultant: Assist clients in planning and booking travel arrangements. Provide recommendations on destinations, accommodations, and activities.
- Event Coordinator (Tourism Events): Assist in organizing and coordinating tourism-related events. Collaborate with vendors, sponsors, and participants.
- Front Desk Officer (Hotel/Resort): Work in the hospitality sector handling guest check-ins and inquiries. Provide information about local attractions and services.
Mid-Level:
- Tourism Manager: Oversee the operations of a tourism department or agency. Develop and implement strategies for business growth.
- Destination Marketing Manager: Develop marketing campaigns to promote a specific destination. Collaborate with local businesses and tourism boards.
- Travel Sales Manager: Lead a sales team in promoting and selling travel packages. Develop sales strategies to meet revenue targets.
- Event Manager (Tourism Events): Plan and execute large-scale tourism events and conferences. Coordinate logistics, sponsorships, and participant engagement.
- Hotel/Resort Manager: Oversee the daily operations of a hotel or resort. Manage staff, guest services, and facility maintenance.
Senior Level:
- Director of Tourism: Lead the tourism department at a regional or national level. Develop and implement policies to enhance the tourism industry.
- Senior Destination Marketing Executive: Shape the marketing strategy for promoting destinations. Collaborate with government bodies and industry stakeholders.
- Senior Travel Consultant: Provide expert advice and consultation on complex travel arrangements. Mentor junior consultants and contribute to product development.
- Chief Operating Officer (COO - Tourism Company): Oversee the overall operations of a tourism company. Contribute to strategic planning and business development.
- Tourism Development Manager: Plan and implement strategies for sustainable tourism development. Collaborate with local communities and environmental organizations.
Managerial/Executive Level:
- Chief Executive Officer (CEO - Tourism Agency): Serve as the top executive in charge of a tourism agency or company. Set corporate strategy, lead business development, and ensure company success.
- Chief Marketing Officer (CMO - Tourism): Oversee the marketing strategy for a tourism organization. Shape brand positioning and customer engagement.
- Director General of Tourism Board: Lead the overall vision and strategy of a national tourism board. Collaborate with government agencies and industry partners.
- Chief Experience Officer (CXO - Tourism): Oversee the overall customer experience in tourism services. Drive initiatives for enhancing customer satisfaction.
- Vice President of Global Sales (Tourism): Lead global sales efforts for a tourism organization. Develop partnerships, negotiate contracts, and expand market reach.
Campus
Manuel S. Enverga University Foundation - Lucena City Lucena
College of International Hospitality and Tourism Management CIHTM
Keywords
BSTM
Tourism Management
tourism
management
travel
international
CIHTM